The complete ABM platform for B2B: display, search and AI adsWin the B2B buyers
AI is talking to.

ABM display, search and LLM ads in one platform: target accounts from your website, ads by company on Microsoft, Google and ChatGPT, and engagement for every account. The modern DSP for B2B, with 0% fee on your media spend.

Start free, account in 1 minute
  • 1-minute sign-up
  • 14 days free
  • No credit card required
  • Free credits for testing
  • Top-ups with Stripe
  1. 11 minSign up with Google or e-mail
  2. 22 minAdd the script or connect an ad account
  3. 3TodayFirst companies and AI answers on your dashboard

Then $79 Standard or $99 Agency a month, only when you choose a plan. Nothing is charged automatically.

Watch the 51-second tourOr see how it works →
Product tour with fictional companies: AI visibility in ChatGPT, Perplexity, Gemini and Google AI, campaigns from gap questions, company identification and dashboards.

Works with the tools B2B teams already use

All integrations →

Build the list, run the ads, get named in AI answers.

Connect your ad accounts and your website once. Target account lists, ABM programmatic ads, AI visibility checks, weekly reports and the changes to your pages run from there.

Your websitehttps://acme-ledger.com
Where your buyers areUSUKEU
Job rolesCFOFinance directorControllerHead of FP&A
IndustriesSoftwareFinancial servicesLogisticsHealthcare
List size1,000 companies
Your ideal customer profilefrom your website and market
  • Company size200–2,000 staff
  • Top industriesSoftware, finance, healthcare
  • BuyersCFO, finance director, controller
  • RegionsUS, UK
1,000 target accounts3,120 decision-maker positions
Use onMicrosoftGoogleHubSpot export
0%fee on your media spend

The modern DSP for B2B, without the DSP fees.

Many ABM platforms and DSPs charge a percentage of your media spend, often on top of an annual contract. IntentBid runs your campaigns in your own Microsoft, Google and ChatGPT ad accounts: you pay the platforms directly, at their prices, and we never add a margin on your spend.

  • 0%markup on media
  • $0platform minimums
  • Yoursad accounts and data
  • Noannual contract

From your website to pipeline, account by account.

Two ways in: ads aimed at the companies on your target list, and ads on the questions buyers ask AI. Both end with named companies.

ABM display and search

Microsoft Ads and Google Ads, aimed at the companies on your list.

  1. Your websiteThe only thing you give us, plus UK, EU or US.
  2. Find your ICPIndustries, company size and the roles that buy.
  3. 1,250 target accounts3,840 decision-maker positions, no personal data shown.
  4. Microsoft Ads and Google AdsDisplay and search by company, role, audience and lookalikes.
  5. 312 accounts engagedImpressions, clicks and visits per company.
  6. 41 accounts in pipelineSent to HubSpot with score and stage.

AI ads in ChatGPT

You pick the questions, phrases and keywords. We identify the companies that click, with the intent they came with.

  1. 60 buyer questions, phrases and keywordsThe ones your buyers type into ChatGPT, picked by you or suggested from AI answers.
  2. A buyer asks ChatGPTYour sponsored card shows under the answer.
  3. 1,180 clicksEvery visit arrives with the question behind it.
  4. 214 visitors identifiedThe company and the intent it came with.
  5. 27 hot accountsSent to sales with the question they asked.

Example numbers. Your own accounts replace them from the first day.

Everything a DSP does for ABM, with 0% fee on your media spend.

Ads inside AI answers

A sponsored card under the ChatGPT answer to the exact question your buyer asked.

Microsoft Ads by company

Your TAL on MSN, Outlook, Edge and Bing, aimed at the companies and job functions you pick. Impressions come back per company.

Google, three ways

Company audiences after a visit, ICP segments for new reach and lookalike companies.

A TAL from your website

Companies and decision-maker positions in your market. No new list repeats the last one.

See who visits

One script names the company behind each visit, and the ad or AI answer that sent it.

Engagement by account, week by week

Impressions, clicks, visits and pages read roll up into one score per company. Hot accounts go to HubSpot.

How often AI names you

Daily checks of your buyer questions in five AI engines, against your competitors.

Guides to B2B advertising, by channel and by strategy.

Channels

AI advertising

ABM

Data

How it works

From an AI answer to a named company, in four steps.

  1. 1

    Track buyer questions

    We check every day whether ChatGPT, Perplexity, Gemini and Google AI name you or a competitor.

  2. 2

    See who visits

    Add one script. Visiting companies appear with a score, a buying stage and the question or ad that brought them.

  3. 3

    Launch ads on the gaps

    Where AI leaves you out, an always-on campaign in your own ChatGPT Ads, Google Ads or Microsoft Ads account puts you in.

  4. 4

    Export and report

    Hot accounts to HubSpot, every table as CSV and a monthly PDF.

See how it works

Solutions

ABM AI ads for every part of the B2B funnel.

Pricing

Two plans. Start free for 14 days.

Your own ad accounts, no media markup. Standard includes $25 of credits a month. Buy more only if you need them.

  • ✓ No credit card required
  • ✓ Sign up in 1 minute
  • ✓ Free credits to try every feature

Start free, no cardSee pricing and credits

Standard$79/montheverything included · $25 of credits a monthAgency$99/monthup to 10 clients · credits as needed

From the blog

B2B AI ads, explained.

All articles →
ABM without DSP fees: what 0% on media spend changesHow percentage-of-media DSP pricing affects ABM budgets, what independent studies found about programmatic fees, and how to run ABM in your own ad accounts with 0% fee on media spend.6 min readB2B ad copy by role: what finance, IT, ops and leadership respond toHow to write B2B ad copy for each role on the buying committee: what finance, IT, security, operations, sales, marketing, HR and executives care about, with illustrative headlines and limits per channel.6 min readB2B display ad creative: 9 patterns that work, with examplesNine B2B display ad creative patterns with illustrative examples: outcome headlines, role callouts, product UI, proof, comparison, integration, offers and stage-based retargeting, plus specs.6 min read

Straight answers.

What is an ABM AI ads platform?

An ABM AI ads platform runs ads for the accounts you want to win inside AI assistants and search, then shows which of those companies came to your site. IntentBid does this in one place: ChatGPT Ads, Google Ads and Microsoft Ads campaigns, a company identification pixel and ABM reporting.

How do B2B AI ads work in ChatGPT?

ChatGPT Ads show a sponsored card under ChatGPT answers. You pick the buyer questions, write the card and set a cost per click; IntentBid creates the campaign paused in your own ChatGPT Ads account and starts it when you approve. Clicks, spend and the companies they bring show up in your dashboards.

What is B2B conversational advertising?

Conversational advertising puts your brand inside the conversation a buyer has with an AI assistant, at the moment they ask which tool to shortlist. For ABM it means covering the questions your target accounts ask, not keywords, and following up with the companies that click.

How long does the ChatGPT Ads, Google Ads and Microsoft Ads integration take?

About two minutes each. Google Ads: sign in with Google and pick the account. ChatGPT Ads: create an API key in Ads Manager and paste it. Your first campaigns and results load right away.

What will I see in the first month?

Where AI names you on your tracked questions, your brand appearing in AI assistants through ads on the gaps, and the companies visiting your site. Organic gains in AI answers usually take longer and depend on the page fixes you make.

How many companies will I see?

It depends on your traffic. As a rough guide, 150 to 300 companies for every 1,000 business visits a month. Your credits set the upper limit, and you see your real number after 7 days.

Do I need an ad account?

Yes, for ads. Connect your own ChatGPT Ads, Google Ads or Microsoft Ads account in two clicks. Campaigns are created in your account, you pay the platform directly with no markup from us, and results come back every hour. Tracking and company identification work without any ad account.

Can I target companies by name?

On the Microsoft Audience Network (MSN, Outlook, Edge), yes: add your target account list and Microsoft shows your ads to people at those companies, by job function, with impressions reported per company. On Bing search, company targeting raises your bids for those companies. Google does not target companies by name, so IntentBid uses company audiences after a visit, ICP segments and lookalike companies there.

Can I export my data?

Yes. Every table exports to CSV, you can send hot accounts to a webhook, and the monthly report saves as PDF.

Is it GDPR-friendly?

We identify companies, not people, and store data in the EU. Your consent banner and privacy notice still apply, so check them with your DPO.

More answers in the help centre.

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