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40 articles in 12 topics
Getting started
Sign up, pick a plan and get your first data in.
- How the 14-day free trial works
- Sign up and choose a plan
- Standard vs Agency
- Add competitors
- Explore the demo
- Find your way around the dashboard
Website script & company identification
Install the pixel and see which companies visit.
- Allowed domains and subdomains
- Check the script is installed
- Exclude your own office traffic
- How company identification works
- How visit sources are recognised
- Install on WordPress or Webflow
Google Ads
Connect Google Ads and run search on buyer questions.
- Company audiences, ICP segments and lookalikes on Google
- Connect your Google Ads account
- Create your first Google Ads campaign
- Read your Google Ads results
Microsoft Ads
Connect Microsoft Advertising, target companies and roles, read impressions per account.
- Connect your Microsoft Ads account
- Create your first Microsoft Ads campaign
- Microsoft Ads company reporting
Creatives & ad specs
Sizes, character limits and what works for each channel.
- B2B ad copy guidelines
- B2B display creative best practices
- ChatGPT Ads creative specs
- Creative studio tools
- Google display ad specs
- Google search ad specs (responsive search ads)