ABM conversational advertising

Account-based marketing
for the questions your accounts ask AI.

In AI assistants you can't target a company, but you can target the conversation its buying committee has. ABM conversational advertising covers those conversations and turns the clicks into named, scored target accounts.

14 days free · From $79 a month · Cancel anytime · No media markup

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Questions by tier

Tier 1 accounts get questions written around their stack and industry.

Committee coverage

Questions for the CFO, the controller and IT, each with its own angle.

Account match

Clicks matched to your target list automatically.

Sales hand-off

Hot accounts to CRM by webhook, with the question that brought them.

Write questions the buying committee asks

A buying committee asks different questions:

  • Economic buyer: "What does close software cost for a company our size?"
  • User: "Which close tool has the best NetSuite reconciliation?"
  • IT and security: "Which close software is SOC 2 and supports SSO?"
  • Champion: "How do I get my CFO to approve new close software?"

Each becomes an ad group with its own landing page. The account report then shows which roles' questions brought which accounts.

Tiers in conversational ABM

TierQuestionsBudget shareFollow-up
1:1Named stack, industry and sizeHighSales call within a day
1:fewIndustry and use caseMediumSequence plus LinkedIn
1:manyCategory and problemLowNurture and retargeting

Pricing

Two plans, every feature. Start free for 14 days, no card.

Your own ad accounts, no media markup. Ads and reports never use credits. Standard includes $25 of credits a month.

Straight answers.

How is this different from LinkedIn ABM?

LinkedIn targets known accounts before they show intent. Conversational ABM catches accounts at the moment of intent and identifies them after the click. They work best together.

How many questions should I start with?

Three to five ad groups by buyer need, each with several questions in the context hints.

See who AI recommends instead of you.

Start free, connect an ad account in two minutes, and see your first companies today.