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Standard vs Agency

What the Standard and Agency plans include, how credits work, and which one to choose.

By the IntentBid team · Updated 22 October 2026 · 2 min read

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IntentBid has two plans. Standard has every feature for one brand. Agency is for teams that run several brands or clients. Both include unlimited campaigns and no media markup. Features that cost us per use run on credits.

StandardAgency
Price$79 a month$99 a month
Billed yearly$69 a month ($828 a year)$89 a month ($1,068 a year)
Credits included every month$25 (227 credits)None, buy as needed
Brands or client profiles1 brandUp to 10 client profiles, one login
Users33
ChatGPT Ads, Google Ads and Microsoft Ads campaignsUnlimitedUnlimited
Every report and dashboardYesYes
Company and visitor identificationYesYes
AI visibility in 5 engines (AEO/GEO)YesYes
GEO and AEO auditsYesYes
Autopilot and Claude featuresYesYes
White-label client reports and client loginsNoYes

The 5 AI engines are ChatGPT, Perplexity, Gemini, Google AI Overviews and Google AI Mode.

How credits work

Ads and reports never use credits. Credits are used only by company identification, the AEO/GEO tools and Claude features (Claude features use none if you connect your own Claude). One credit is $0.11.

WhatCreditsCost
Identified company (repeat visits free)5$0.55
Buyer question tracked daily in 5 AI engines17 a month$1.87
AI check now1$0.11
GEO audit check1$0.11
Full GEO audit (3 checks)3$0.33
Claude answer (none with your own Claude)1$0.11

Standard includes $25 of credits (227 credits) every month. Agency includes no credits: you buy them when you need them, and all your clients share them.

What $25 of credits buys

The $25 in Standard is 227 credits. That is, for example:

  • 45 identified companies, or
  • 13 buyer questions tracked daily for a month, or
  • 75 full GEO audits, or
  • a mix: 30 companies, 10 full audits and 2 questions (214 credits).

See Credits explained.

Which one to choose

  • Choose Standard if you run one brand. You get every feature and $25 of credits a month.
  • Choose Agency if you manage up to 10 brands or clients and want white-label reports and client logins.

Yearly billing

Both plans can be paid yearly. Yearly is $10 a month less.

Buying more credits

You never have to upgrade to get more. Buy credits any time in the dashboard and pay with Stripe. Bought credits never expire. Nothing is charged automatically: when credits run out, new lookups pause until you buy more.

On Agency, buying 1,500 credits or more is 10% off, 5,000 or more 20% off, and 15,000 or more 30% off.

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